Executive Creative Director

EF Education First | Full-Time | Director Level | Creative

Boston, United States

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Executive Creative Director
EF Tours | Full-Time | Director Level | Creative
Boston, MA, United States


EF Tours (a division of EF Education First) is seeking a passionate, dynamic, and innovative Executive Creative Director to lead our Boston-based creative team.

In this role, you’ll lead a team of almost 30 exceptionally talented creative copywriters, designers, integrated producers, podcasters, video shooters, and editors in creating compelling work that sells EF’s educational tours to teachers and students.

Every day you’ll collaborate with the creative, marketing, sales, and technology teams – as well as business leaders across the organization finding new and innovative ways to grow EF’s educational travel portfolio.

You’ll help to set and drive a creative vision that inspires others and works to further our company’s global mission: Opening the World Through Education.

You’ll champion bold, transformative creative ideas, anchor them with smart strategy, and then work with the team to deliver executions and campaign work that propels the business forward.

And you’ll mentor, teach, and advocate for creative innovation across the organization – bringing a charismatic and inclusive approach that inspires the team and your partners throughout the business.

Nodding your head “yes” to all of this? Then read on…

The ideal candidate will have:

  • 10+ years of experience working in a creative field, with a focus on marketing, advertising, branding, or communications
  • 6+ years of experience managing a multi-disciplinary creative department
  • Experience managing an in-house creative team preferred
  • A stunning portfolio of work that demonstrates your ability to develop and execute multi-channel creative ideas that drive sales  
  • Expertise in managing, mentoring, developing, and recruiting top creative talent
  • Exceptional presentation, communication, and story-telling skills, a charismatic presence, and an ability to sell concepts and ideas at an executive level
  • A positive energy and a communication style that inspires others
  • A strong business sense, with an understanding of how to leverage creative to drive business
  • An entrepreneurial spirit and the drive to implement new and better ways of thinking and working

And of course, you should also be:

  • Up-to-date on emerging communication, media consumption, and marketing trends
  • Highly adaptable, energized by rapid change and ambiguity
  • An enthusiastic champion of making great work and of motivating others to do the same
  • Bold, innovative, and energized by concepting and driving new ideas forward
  • Able to balance the practical with the magical—and know when to lead with each

 The opportunity:

Every day, each member of our combined creative and marketing team comes to work in the best-looking office building in Boston (if we do say so ourselves). It’s a modern, inspiring environment where we get to work with incredibly talented, energetic coworkers who are dedicated to helping as many students as possible see the world and learn more about themselves in the process. That’s a pretty rewarding way to spend your days.


So what will you do, specifically?

  • Lead and inspire a team of amazingly talented creatives
  • Create a work environment that fosters strategic thinking, innovation, passion, and positivity
  • Work closely with our central marketing team to understand program objectives and target audiences—turning unique business challenges into elegant creative solutions
  • Own the creative output and ensure that the work we put out is on brand, on strategy, differentiated, and of the highest possible quality
  • Collaborate with peers across departments and disciplines, looking for ways creative can help unlock untapped business growth
  • Be a central point of contact linking our Boston creative team with EF’s other global creative groups—sharing ideas, knowledge, and resources
  • Evangelize the center of excellence that is our creative department in the broader advertising community in order to attract new talent and continue to build the best in-house creative team around


Let’s talk about the perks

We believe that happy people do great work. What makes us happy? Things like:

  • The opportunity to travel internationally with our customers (and without, too)
  • Three weeks paid vacation your first year, and four weeks after your first year
  • Free in-house language classes
  • Free in-house workout classes
  • A bar and restaurant inside our building
  • Discounts on EF products, including our travel and language programs
  • Market-leading benefits package including top of the line health coverage, 401k with company match, and more


A tiny bit about EF Education First

EF is the world’s largest international education company – providing life-changing educational experiences to create global citizens. We offer millions of people the opportunity to learn a language, travel abroad, experience another culture or earn an academic degree. Since 1965, EF’s mission has been opening the world through education. Our 52,000 employees have a worldwide presence in over 600 schools and offices within 50 countries.

Sounds enormous, right? The interesting thing is that we don’t operate like a conglomerate. We get the best of a small company’s values, atmosphere, and energy with the resources of a big one. And in the creative and marketing department, we get the autonomy to innovate coupled with the backing and support of a company that’s able to bring those innovations to life. Talk about a great place to work—no wonder we’ve been right at the top (#1 and #2 to be exact) of the Boston Globe’s Top Places to Work list the last 2 years.

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Location and Category

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EF-Cambridge-Two Education Circle
Two Education Circle
Boston, 02141
United States

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Designing the learning experience: a range of creative roles in branding, graphic & interactive design, campaigns, user experience, print, interiors, video and animation.

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